Cleanse and fortify your tresses with the OGX Ever Straightening+ Brazilian Keratin Smooth Shampoo. Gently cleansing the hair of excess oils, product build up and impurities, the shampoo leaves the hair feeling soft and clean. Sulphate-free surfactants cleanse without stripping the natural moisture barrier.

Infused with an exotic blend of natural extracts, the formula incorporates hair super foods to deliver the ultimate nourishment. Coconut oil, Cocoa Butter and Avocado Oils hydrate the hair during cleansing to impart a healthy-looking glossy shine. Keratin Proteins work to fortify the internal hair structure, helping to repair damage, while promoting stronger hair. Strengthen, soften and smooth your hair with this restorative formula.